The Power of Habit
Why We Do What We Do in Life and Business
by Charles Duhigg
4/5
Random House Trade Paperbacks 400 pages January 7, 2014
Charles Duhigg explores the science behind why habits exist and how they can be changed. Through compelling stories from boardrooms to the NFL to the civil rights movement, he reveals how understanding the habit loop can transform our lives, businesses, and communities.
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Jim's Review
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Jim has a habit of reading late into the night, and after this book, he finally understands why. Duhigg breaks down the cue-routine-reward loop so clearly that you'll start seeing habits everywhere — like a worm suddenly noticing all the tunnels around him. The business case studies are fascinating, and the practical advice actually works. Jim successfully replaced his midnight snacking habit with midnight reading. Progress?
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